GDPR Services Campaign

The EU GDPR directive comes into effect on 25th May 2018
Is your business ready?

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What is GDPR?

GDPR stands for General Data Protection Regulation. As of the 25th of May 2018, the GDPR directive will be a part of all EU member states’ national law. To be able to tackle the rules and regulations of GDPR, private and public organisations working with personal sensitive data or equipment storing or processing data in any form, must adhere to the new regulation. Organisations must be prepared for the challenges posed when it comes to data storage and security. GDPR has extended jurisdiction, regardless of the company’s location – whether it resides in or outside of the EU.

The Penalty for not complying with GDPR

Under GDPR, organisations in breach of the regulations can be fined up to 4% of annual global turnover or €20 Million (whichever is greater). This is the maximum fine that can be imposed for the most serious infringements, e.g. not having sufficient customer consent to process data or violating the core of Privacy by Design concepts. There is a tiered approach to fines; e.g. a company can be fined 2% for not having their records under control (article 28), not notifying the supervising authority and data subject about a breach, or not conducting impact assessment. It is important to note that these rules apply to both controllers and processors — meaning ‘clouds’ will not be exempt from GDPR enforcement.


Peace of mind from Lenovo

Lenovo can help you with offerings to support Hardware compliance

Your Drive, Your Data (YDYD) – Lenovo´s YDYD can be purchased by all Lenovo customers who have a valid service agreement. YDYD covers all data carrying units in the server (RAM is not included as a data carrying unit). If a customer data carrying unit fails during the customer’s active service agreement, YDYD will let the customer keep the defect data carrying unit and hold onto data.

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*Download our brochure


  1. Avoid the legal and monetary repercussions associated with a breach in data security, especially for sensitive customer-level data.
  2. Gives users the peace of mind to know that their personal and business data is secure.
  3. Eliminates the need for tracking failed drives in transit and the associated paperwork, giving IT staff the time to concentrate on mission-critical business activities.
Learn more*

*See page 5 of our Services Agreement document

Please complete this form to find out how Your Drive, Your Data can help your business

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